Boy math

Formed directly after girl math, which went viral on TikTok in 2023 as playful rationalizations for spending. "Boy math" arrived as the retort, applying the same mock-arithmetic framing to men’s reasoning, usually more pointedly and critically.

  1. noun · /BOY math/

    A mocking label for the dubious or self-serving reasoning some men use to justify their choices.

    It names a genre of joke about male rationalization — the "logic" behind refusing to spend on small comforts while splurging elsewhere, or inflating one’s own appeal — coined as an answer to "girl math."

    Boy math is refusing to pay for guacamole but dropping four hundred dollars on a monitor stand.

    The counterpart to girl math: same joke structure, but girl math tends to be self-deprecating while boy math is aimed at men from the outside.