Price gouging

“Gouge” originally meant to dig out with a chisel-like tool (from Late Latin “gubia”), and by 19th-century American usage came to mean cheating or extorting. “Price gouging” became a legal and political term as many U.S. states criminalized steep post-disaster price hikes.

  1. noun phrase · /prise GOW-jing/

    Sharply raising prices on essential goods to exploit a sudden spike in demand, often during an emergency.

    The practice — and the moral accusation — of charging desperate buyers far above the normal price when they have no alternative.

    After the hurricane, sellers charging fifty dollars for a case of water were accused of price gouging.

    Price gouging is the moral and legal charge against exploitative pricing; economists describe the same mechanism neutrally as price elasticity, the sensitivity of demand to price — which for essentials is very low.