Logistics

From French "logistique," tied to "loger" (to lodge or quarter troops) — originally the military art of housing and supplying armies. Some trace an echo of Greek "logistikē" (skilled in calculating). It marched out of the barracks into business in the twentieth century as supply networks grew.

  1. noun · /loh-JIS-tiks/

    The detailed coordination of moving, storing, and delivering goods, people, or resources to the right place at the right time.

    The unglamorous machinery behind every product that appears on a shelf, so you can respect the effort that strategy alone never captures.

    The launch plan was brilliant, but the logistics of shipping to forty countries at once nearly sank it.

    Logistics is the execution; supply chain is the whole web of suppliers and processes it moves through. Logistics answers "how do we get this there?"; supply chain asks "where does all of this come from in the first place?"