Anthimeria

Etymology

From Greek, anti- / anth- "instead of" plus "meros" (part), as in a part of speech. A classical rhetorical figure; Shakespeare was fond of it ("he words me").

noun · /an-thih-MEER-ee-uh/
The use of one part of speech as if it were another, especially turning a noun into a verb.
What it names
The everyday grammar-bending of "to adult," "to gift," "to Google" — a handle for how English quietly re-tools words into new roles.
Example
Silicon Valley runs on anthimeria: we "architect" solutions, "action" items, and "gift" ourselves a day off.
Related idea
Unlike a neologism, which invents a wholly new word, anthimeria takes an existing word and simply presses it into a new grammatical job.